Search engine optimization (SEO)

December 3, 2009

Search engine optimization (SEO) can be defined as the process of optimizing web pages in order to make them more search engine friendly to achieve high ranking in the organic search results of a search engine for specific and relevant keywords or key phrases and help potential customers and visitors to find the website. Thus, improving the volume of quality traffic produced by search engines. Search engines do algorithmic calculations to determine the relevancy of the website or the web page as compare to the desired search content and rank them accordingly in their organic or natural search results.

The main aim of any SEO practice is to find and fix problems that could prevent search engine indexing programs from fully spidering website by the search engine crawlers and to determine the working of search algorithms and to do observational study of what keywords or key phrases people use to search for the specific products or services. In this regard, Search engines have classified the methods used in search engine optimization into white hat or good and black hat or spamdexing or bad techniques such as link farms and keywords stuffing. Search engines recommend white hat practices whereas disapprove black hat techniques as they harm their user experiences.

Dotzoo Inc. is committed to help the websites to evolve as a leader in their specific business fields by getting them up with better ranking in the search results. We stick to the guidelines provided by the search engines and move accordingly to get the best without involving in any tricks that could harm your website. While initiating the web promotion work, we do keyword research to find out the most relevant keywords and key phrases that are best suited for your products and services, incorporating them in the title tag and Meta tags in a fashion that is best to get the better results. Optimizing keywords and contents and using description meta tags, header tags, alt tags for images, emphasizing on the anchor text of the internal and external links, managing file names for pages and images in a way that make your website more search engine friendly as well as user friendly. We always make it sure for the visitors to find the exact content that we claim to offer when they enter the web page so as to minimize the bounce rate for your website.

There are two ways search engines find websites, through site being submitted directly to them and by following links from other websites. For this, the qualified staffs at Dotzoo Inc. do search engine submission to major search engines and quality link building for proper indexing and to increase link popularity for better visibility of your website.

Regardless of the size of your business or the point of your website, we are here to help you with a potential team of professionals to handle your business. We have highly dedicated quality brains working towards quality results for satisfaction guarantee. Whether you have fully developed website or just to complete, we can get the best result that your website deserve.

We have helped several websites to turn into a real business by getting them high in the SERP results and by increasing targeted traffic flow towards them. No matter what is your budget is, we have complete solution for your online business. Remember that your competitors are going on optimizing their sites and trying to improve their search engine positions so you should always Monitoring and Analysis your sites. If you are interested in the services that we offer then drop a mail to us or call us at (425) 793-8900 . With 10+ years of ethical experience in search engine optimization, internet marketing and web development and with latest tools and techniques, Dotzoo Inc. is the best destination for you.

Internet Marketing

December 3, 2009

A product is defined, pricing determined, distribution secured, but without a sound strategy to Market it you are destined for failure. If you have invested aggressively to bring your company’s idea to reality, don’t make the fatal mistake of overlooking a good Marketing Strategy.

44%* off US households in 2000 had access to the internet. Infact, 80% of people in households earning more than $75,000** have Net access. Over 70% of US Business’s*** had internet access in 2000. Would you want to ignore these people and businesses if your business when they were the most likely to use your product and services?

We recognized this potential over a year ago, when we launched a highly targeted solution to enable sales at e-tailers. Our solution at DotDeals.com is the one stop for consumers to avail of coupons, rebate offers, freebies, contests and sales at over a thousand online retailers. Join top-notch merchants like Amazon.com and Staples.com to get your message and offer out in front of ready to buy consumers. Check out …. Now to see how this solution works.

Designing Services

December 3, 2009

Web Design – We understand that elements of taste (and Business Vision) play an important role in web design. As a result, we work with our clients closely to capture their vision in the design stage of the development process. We then develop 2-3 mockup’s of the website pages to give the client options to chose from.

Graphic Design – Color, taste, symmetry, fonts and more can impact Design. To get our client’s design vision to reality, we have to have a detailed discussion on what you are looking for. We then develop and show you several design options, so you can pick and chose elements from each. Call us today and find out how we can help with your Graphic Design needs?

Product Packaging – Does a Red colored product box appeal more to shoppers, or is it the color blue? Not sure? Well we understand the secret formula’s as a result of years of Consumer Products Marketing & Sales experience in our Marketing & Design teams. Call us today and we will lead you in the right path!

DEVELOPMENT SERVICES

December 3, 2009

Macromedia Flash – Do you want your web pages to be “ALIVE” ?? The most often used standard for developing pages with rich text and moving graphics (within today’s bandwidth limitations on the users end) is FLASH. Our developers have extensive experience in Flash projects. Contact us for more details.

HTML – From a simple web page to sophisticated shopping site, all utilize the defacto king of web publishing Hyper Text Markup Language (HTML). Contact us for your project.

Database Projects – If you have a current site with large amounts of data, allow us to show you how this data can be used to harness information which will allow you to better understand your customers, and even help you become more profitable by customizing your information for them. Contact us for more details.

Shopping Cart Applications – An e-commerce site, which predicts what the customer wants, seamlessly sends the order details to the distributing/shipping department & transfers the customers credit card information to get money into your account – seem too complicated? Well, not for us! We can even add special features like 3D imaging, product comparison, coupon acceptance, and even live customer service to your site. Contact us for more details.


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